On October 15, Book Fair Director Jürgen Boos welcomed Consul General Ned Alford, Deputy Principal Officer Doria Rosen, Cultural Attaché Elizabeth Corwin, and Public Affairs Officer Jeanine Collins to the Book Fair. During their tour, the group was impressed by the Chinese presentation in the Forum featuring the history of Chinese printing and book-making and the book art in Hall 4. Consul General Alford met with various German and American publishers, including German publisher KD Wolff of Stroemfeld publishing house and Markus Dohle, CEO of Random House.